ABOUT US
KifoFox Consulting provides fast-growth companies with the vehicle to pivot: utilizing a comprehensive set of strategic, financial, marketing, and operational methods to bring authenticity back to product messaging and to position the business to efficiently endure the swiftly shifting tides of global trends, leading to increased ROI.
Michael A Chua
Founder and Principal
A business problem solver with a versatile combination of strategic, project, analytic, and technical skills, Michael brings experience across a broad range of functions, including corporate strategy; business, product, and account management; sales and customer service; research; and analysis. Michael graduated from Brown University, where he studied Business and Economics. His background brings to the team 15 years of presenting to firm leaders, 14 years of strategy, 10 years in the finance industry, 7 years of direct client-facing, 4 years in SAAS, and 4 years in the travel industry. He has worked with such companies as American Express, Charles Schwab, GridX, Merit, EBANX, Oyster Financial, Norwegian Airlines, Delta, Barclay's Bank, Latin America Business Stories (LABS), LoyaltyEdge, TubeMogul, First National Bank of Omaha, PenFed, Switchfly, and Atlantis Paradise Bahamas.
Scott Cross
Finance
Experienced "Silicon Valley" financial executive with 30+ years of varied, progressive experience. Scott is a self-starter, hands-on operator that is strong both strategically and tactically. He has a demonstrated record of successfully building and managing Finance, HR, and Administrative teams over his career from startup to maturity. His management skills, knowledge, and experience not only enable him to serve clients in achieving their objectives but also provide him with the opportunity to bring out the best from his clients' employees.
He has built his career working for start-ups and growth-stage companies, effectively scaling and growing them into mature companies and/or successful exits.
Chris Knight
Marketing
Chris began his career as a writer, photographer, and TV producer. Following that, he spent nearly two decades working for big PR shops including GCI Group, Cohn & Wolfe, and Ruder Finn. He specializes in surround-sound marketing + PR campaigns and has worked for global brands and startups, including: BMW, The Bay Citizen, G-Technology, Neato Robotics, Panasonic, SanDisk, and Spot Runner. His editorial and production work has appeared in media outlets, such as, ABC-TV, the Boston Herald, Left magazine, San Francisco Bay Guardian, SiliconValleyWatcher, the Vineyard Gazette, and WIRED.
Martha Villa
Client Coaching, Research, & Admin.
A business owner for over 15 years, Martha focuses on global client development through life coaching techniques and training. Her practice ranges from individual to group support, allowing for structured actualization of target goals. Martha's clients span the breadth of socio-economic backgrounds, helping both executives and homemakers, women and men, young and old alike realize their potential.